Pre-Sale Preparations

With a little help from you, we can sell your house quicker and at a higher price. Arouse the prospect’s desire for your property by making it attractive. Here are nineteen tested tips to help us show your property to it’s best advantage. We find our efforts are most successful when the stage is well set.

Preparation for Showing:

1. First Impressions are Lasting Impressions – An inviting exterior insures inspection of the interior.
2. Decorate Your Property – Step toward SALE. Faded walls and woodwork that look worn reduce desire. Do not tell the prospect how the place can be made to look – show him by decorating first. A quicker sale at a higher price will result.
3. Cleanliness is Next to Godliness – Bright, cheery windows and unmarred walls will assist your sale.
4. Fix that Faucet – Dripping water discolors the enamel and calls attention to faulty plumbing.
5. Spend a Day with the Carpenter – Loose doorknobs, sticking drawers, warped cabinet doors, etc. is noticed by the prospect. Have them repaired.
6. Inspect Your House from Top to Bottom – The attic and basement are important features. All unnecessary articles, which have accumulated, should be removed. Display the full value of your storage and utility spaces.
7. Step High – Step Low – Prospects will do just that unless all stairways are cleared of objects. Avoid cluttered appearances and possible injuries.
8. Closet Illusions – Clothes properly hung, shoes, hats and other articles neatly placed will make closets appear adequate.
9. Dear to Their Hearts is the Kitchen – Colorful window treatments in harmony with the floor and counter tops add appeal for the cooks of the house.
10. Check and Double Check the Bathrooms – Bright, Clean bathrooms sell homes.
11. For the Rest of Your Life – Bedrooms are always outstanding features. Arrange them neatly.

Showing The House

1. Can You See the Light? – Illumination is a welcome sign. For after dark inspections, turn on your lights from the porch on through the house.
2. “Three is a Crowd” – It is better to be away from the home when it is being shown. If it is impossible for you to be away, the following should be considered:
   

   * SILENCE IS GOLDEN. – Be courteous, but do not force conversation with the prospect. He is here to inspect your property – not to pay a social call.

   * BE IT EVER SO HUMBLE, NEVER APOLOGIZE FOR THE APPEARANCE OF YOUR PROPERTY. – After all, it has been lived in. Let our trained salesperson answer any objections that are raised. This is their job.

3. “Love Me, Love My Dog” Does Not Apply in a House – Keep pets out of the way, preferable off of the property.
4. Don’t Put the Cart Before the Horse – Trying to dispose of furniture and other furnishings to the prospect before he has purchased the house loses the sales.
5. A Word to the Wise – Do not discuss price, terms, possession or other aspects of the sales with the customers. Refer them to us. We are better equipped to bring the negotiation to a favorable conclusion with all due dispatch.